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You probably already know that bots will soon be taking over our communication channels. Well, it is not a bad thing, bots are our manifested destiny. We use chatbots in our everyday lives; in fact our smart phones are equipped with the same conversational technology.
Siri, Google and Alexa help us in our day to day activities to play music, to set calendars, to set reminders, etc. They are personal assistants that help us get our lives in order, these PA’s are also a variant of Chatbots.
The name Chatbot is an abbreviation for Chatting robots!
Chatbots are a marvels of artificial intelligence that have opened a new realm of conversational commerce. Chatbots streamline, understand and create a synergic view of all your conversations.
Equipped with the ability to mimic words and spoken language as accurately as a human, they use natural language processing to understand keywords and then respond to those keywords.
The most enthralling feature of a chatbot is that they learn from past interactions and start applying what they learn to new conversations.
A well-trained chatbot can halve your work and make your life so much simpler. For instance, you currently overlook sales calls and set up meetings with potential clients over the phone, but now your responsibilities have increased to handling online conversations with customers as well.
How would you juggle these two equally challenging tasks simultaneously?
You already know it.
But, why invest in Chatbots?
1. They aid Sales and Marketing teams
Sales and marketing teams are always cataloguing, browsing and simultaneously talking about the products that they are selling.
There are chances of slip-ups or mistakes in this case. But, a chatbot can keep track of chats, run leads and notify the team of any potential clients that might have interacted with the Bot in their absence.
2. Reduce work load
Breathe a sigh of relief by spending some time with yourself. Reduce workload by letting the bot take over most of the conversations and only interjecting when the bot doesn’t have enough knowledge to handle the query.
3. Creates a synergistic view
A tool that can help you view and respond to your customer queries across any platform at once. Bots have the capability to skim and study existing, available data files and then respond to the current customers.
With the ability to skim through existing data it can, make customer experience a breeze.
4. Optimize your work
Once you launch your chatbot your inbox will start filling up rather quickly. People want to test the bot and its capabilities, and they get aggressive while doing so. Your bot should be dynamic enough to learn and handle these situations or it might leave your customer with a bad impression.
5. Collect, refine, repeat
Just like lather, rinse, repeat, you need to refine your chat conversations and train your chatbots. A well trained chatbot is the best when it comes to improving your customer experience. Refine the data of your bot and track how the conversations go.
This simple process can help you improve your bots’ workflows, and gain insights which you would never have been able to before.
6. Personalized for your business needs
Chatbots are dynamic and they can be trained and optimized to be compatible to your business!
They can be funny, serious, sarcastic or even flirty!
You can create a chatbot in the way you want, and how you see fit.
People have a lot of pre-conceived notions about chatbots, they don’t trust a machine and movies like Terminator and Rise of the robots do not help improve this situation!
Talking robots might be able to overpower us some day, but that road is still a long one.
A lot of people think chatbots are a nuisance, why invest in something when a better and more alive alternative can be humans.
A well-trained chatbot should be able to field conversations, and at the same time not be too much like a human. It should have a well-defined boundary and not be too ostentatious when replying to customers.
A machine replying like a human can get weird and confusing for people. Chatbots are entertaining if I say so myself, but when you really think about it, chatting with a machine gets creepy real quick.
Your chatbot can have the most interesting personality in the World, but it will still suck if it can’t answer a user’s query.
A chatbots behavior and style can also affect brand image. The identity of the bot should fit the brands’ identity. For example, Marvel launched a bot for the marketing of their movie which mimicked the way the legendary Star-lord, Chris Pratt conversed in the movie, Guardians of the Galaxy.
Chatbots have come a long way from the short static robotic replies to becoming the latest method of communication on Websites, social networks and mobile phone applications. In time, we have learned to accept them as a part of our day-to-days.
What more could you want? A conversational, customizable and honestly amazing piece of technology is available at your fingertips.
Utilize it well, we are at the dawn of a new age, and that’s the age of chatbots.
Contact us today to schedule a free demo, or chat with us on our Facebook, we are almost as fast as our bots, almost.